Magna International

Design & Vehicle Concepts

MADE BY MAGNA

Designing the Vehicles of the Future

The development of complete vehicle concepts which meet the global requirements of the future mobility is a key part of Magna’s global strategy. Our competence in transportation  design starts with idea sketches, covering Photoshop rendering, computer aided styling (CAS), physical model-making and feasibility phases, before finishing with a production-ready car. Magna’s deep technical background helps us constantly refining our advanced development and engineering skills while fulfilling the high expectations of the modern design world. In support of this, we regularly take part in design activities for different OEMs as well as create new design languages from scratch.

Vehicle Feasibility Studies

For OEMs looking for feasibility support, Magna offers cross-product trend scouting and product-related global market analysis, as well as technical product analysis and comparisons. We follow this with technical feasibility studies and complete vehicle concept development. Our many years of experience implementing innovative design concepts are a guarantee for turning an idea into a successful solution and attractive business case.

Design Concepts

Design development starts on paper. This first sketch phase is most important because it communicates the character or the soul of end product. Whether the theme is futuristic, retro, sporty or elegant, our designers create the exceptional through the control of surfaces, volumes and shapes. Our skilled team can envision a new design language, as well as incorporate, interpret or develop a customer’s own approach.

Vehicle Concepts

Consumer needs are becoming more diverse, including rapid growth in demand for mobility. As a leading automotive supplier, we face the challenges these demands create. Our solutions include access to new niches, providing shorter development times and product cycles, and delivering efficient platform strategies that increase modularization and innovative vehicle concepts.

MILA Family

MILA is Magna's innovation and technology brand
MILA combines new vehicle concepts with attractive design and technological solutions for superior driving pleasure. Different markets with different requirements drive the technological development. New drive strategies are developed, and new ideas introduced at system and module level.
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